General Manager / Clubhouse Manager, Shanghai
Rapha Clubhouses have been created as inspiring meeting places for riders around the world. Located in vibrant cycling cities, inside you’ll find a retail space stocked with the latest Rapha products, limited-edition Clubhouse items, and a café serving the finest coffee and food. The Clubhouses screen live racing, host exclusive exhibitions and events, and are at the heart of our communities. The perfect home for the vibrant culture of cycling and for inspiring a life by bike. Our Clubhouses offer the ultimate Rapha experience.
We are looking for a General Manager to drive the overall success of Rapha Shanghai. A seasoned retailer and an inspiring people leader, the Clubhouse Manager knows what it takes to create a world-class customer experience, bringing the Rapha brand to life in China.
With energy and a strong desire to engage in the local cycling community, ride with customers, and build relationships, you will help grow Rapha’s presence in Shanghai and create an environment that flourishes. Your community-led mindset, knowledge of Shanghai’s cycling networks, and unbeatable relationship-building skills will help establish strong connections with local riders, clubs, and partners while driving commercial success. You will oversee the Shanghai Clubhouse, working with key stakeholders to achieve sales growth and profitability through strategic vision and execution.
THE ROLE
Responsible for the overall performance of Rapha Shanghai Clubhouse
Owning Rapha in Shanghai – Create a localized strategy, make decisions, and take action to grow cycling culture and deliver Rapha’s business goals
Responsible for achieving EBITDA & Retail Key Performance Indicators
Ensure every guest receives a world-class, unique experience that embodies the best of Rapha
Leverage business insights and product performance to identify commercial and community opportunities in China’s market
Work cross-functionally to create a compelling, Shanghai-focused strategy, implementing plans to grow cycling and inspire a life by bike
Ensure employee experience is ‘best-in-class’ and aligned with Rapha’s values
Collaborate with Marketing & China teams to drive customer acquisition through engaging activations and local partnerships
Lead the team in running the Clubhouse efficiently and drive localized event & ride programming for maximum ROI
Work with Merchandising & VM Teams to highlight the best product selection while maintaining high standards
Deliver an inspirational in-store experience through meticulous attention to detail
Coach & develop teams to embody Rapha’s behaviours and values
Be a Rapha ambassador, seen as a role model who brings Rapha’s core values to life
THE CANDIDATE:
Candidates may possess the following skills. We're open to a wide variety of backgrounds and skill sets that may fulfil the requirements in a similar way.
5+ years of leadership experience in retail (premium/lifestyle brands a plus)
Passion for delivering world-class customer experiences and being present on the sales floor
Proven track record of delivering results and exceeding expectations
Understanding of food & beverage retailing (experience in café operations is a plus)
Excellent planning, organizational skills, and attention to detail
Strong stakeholder management skills
Exceptional leadership and people management abilities
Enthusiastic about community and relationship-building in Shanghai’s cycling scene
Ability to network, recruit, train, and develop talent
Creativity to host memorable events that bring Rapha’s experience to life
Strong verbal & written communication skills (Native Mandarin required as well as English fluency)
Flexibility to adapt to China’s dynamic retail and cycling market
Entrepreneurial spirit with a track record of delivering results
Comfortable working in a fast-paced, autonomous environment
WORKING AT RAPHA (SHANGHAI)
We continuously invest in our employees and build a better working culture. Here are some of the benefits we offer:
Monthly social events & team activities
50% apparel discount (plus discounts for friends & family)
Annual clothing allowance
Free Rapha Cycling Club (RCC) membership
Company based performance bonus scheme
