Business Marketing Manager

Job Title

Job Description

Your role:

• Participate in defining and controlling of the implementation of the business policy, pricing strategy and product/modality to be sold by health systems business in China
• Collaborate with global business to define locally relevant professional marketing deliverables, product portfolio, and business models
• Collaborate with central marketing teams to ensure professional marketing communication as needed is in place; lead execution of local marketing activation towards professionals together with local marketing team
• Take lead in training local professional sales force ensuring sales force effectiveness and equipment with latest clinical evidence
• Drive professional recommendation of the Philips brand within professional channels in the markets by development and execution of the marketing strategies and contribution in the 24-month marketing plans
• Contribute to the business P&L by supporting sales teams in professional channels
• Work in the large markets, in which professional channels are significant, or require substantial development.

Your team:

You will work closely with upstream marketing, central marketing, product sales, etc. You will be based in Shanghai.

You're the right fit if:

• Bachelor’s degree and 5+ years of healthcare industry experience
• Experience in marketing technology, healthcare or medtech products or solutions, clinical/professional marketing or sales within professional channel
• Complete knowledge and understanding of the marketing processes
• Experience to work in a business with complex market/channel structures, and professional channels required significant development
• Adept at senior stakeholder management and able to work effectively in a matrix organization
• Excellent communication and influencing skills both oral and written in English