Job Description:
Key Responsibilities
Works with senior teammates to plan and implement SEO strategies while adding real value to clients. Under the guidance of the senior teammates, communicates regularly with clients on status, timeline, deliverables, performance reporting, competitive intelligence analysis, and other follow-up items. Manage the client’s expectations of the deliverables through client education. Provides regular reporting and updates on performance to clients. Manages client brand messaging and goals, and the development of content for search engine marketing purposes, including but not limited to, keyword generation, blog & social media copy creation, and website copywriting. Works closely with key team members including, but not limited to, Management and Specialists, as well as team members in other functions, to ensure the success of client campaigns. Any other tasks and duties that the line manager/company assigns
Outcomes
Client Success: Contributes to the effective management and attainment of clients' SEO goals. Client Relationship: Develop a working relationship with clients through the effective delivery of project deliverables, discussions of client-specific findings or relevant topics or event SEO Expertise: Continually works to increase his/her capabilities around SEO skills and business knowledge.
Relationships
- Member of the SEO team under the Performance Marketing Service-line
- Contributes to client relationships and vendor relationships
- Works with Paid Search, Analytics, and Display Advertising on cross-service client accounts
Qualifications
Excellent English/Korean language skills Core understanding of effective project & personnel management Excellent skills in MS Excel, Word & PowerPoint What makes you stand out: Advanced proficiency and clear understanding of website performance metrics, their significance to SEO, and how to track meaningful data using the main tools and programs Merkle uses including:
Knowledge of JavaScript, CSS, HTML, and Content Management System programs
Baidu Ziyuan, Google Search Console Tools, and Bing Webmaster Tools
Google Tag Manager
Screaming Frog
Any of Google Analytics, Adobe Analytics, and Baidu Tongji
Keyword Research Tools: Baidu Keyword Planner, Google Keyword Planner
Understanding of paid search engine marketing
Website user experience and conversion optimization
This position also accepts inexperienced candidates with strong business acumen.
Location:
Shanghai - Haisu Plaza
Brand:
Merkle
Time Type:
Full time
Contract Type:
Fixed Term Contract (Fixed Term)