Responsible for product listing projects in key hospitals for Advanced Wound Dressings and the distributor authorization of strategic product portfolios. Drives sustainable market expansion and broad adoption in core hospitals through the development and execution of market access strategies, ensuring long-term product availability, channel efficiency, and achievement of business objectives.
主导关键目标医院的产品进院项目,包括项目设计、政策制定、过程跟进及进院后评估。
Lead product listing initiatives in key target hospitals, including project design, policy development, process tracking, and post-listing evaluation.
制定并管理年度进院计划,明确目标、时间表和关键绩效指标(KPI),确保产品顺利进院并持续保留在院。
Develop and manage annual listing plans with clear objectives, timelines, and KPIs to ensure smooth hospital entry and sustained in-hospital presence.
与医院相关部门建立合作关系,推动产品进入医院目录并维持长期合作。
Build collaborative relationships with relevant hospital departments to facilitate formulary inclusion and long-term partnerships.
负责策略性产品组合的经销商评估、授权、日常管理与监督,确保其在战略契合度、合规性及市场覆盖能力方面符合公司要求。
Responsible for evaluation, authorization, operations, and supervision of distributors for strategic product portfolios, ensuring alignment in strategy, compliance, and market coverage.
建立明确的绩效评估标准,监督授权经销商在市场准入和业务执行方面的表现。
Establish clear performance metrics and monitor performance of authorized distributors in market access and business execution.
与销售及供应链团队紧密协作,确保产品供应顺畅,协调直销与分销渠道的协同运作。
Collaborate closely with Sales and Supply Chain teams to ensure seamless product supply and effective coordination between direct and indirect channels.
3. 合规性与战略支持 | Compliance & Strategic Support (20%)
确保所有市场准入活动符合当地法规、行业规范及公司内部政策。
Ensure all market access activities comply with local regulations, industry standards, and internal company policies.
为招投标、定价策略及医保报销项目提供市场洞察与客户反馈支持。
Provide market insights and customer feedback to support tendering, pricing strategies, and reimbursement initiatives.
任职资格 / Qualifications
生命科学、药学、医学、商科或相关专业本科及以上学历。
Bachelor’s degree or higher in Life Sciences, Pharmacy, Medicine, Business, or a related field.
至少3–5年在制药、医疗器械或医疗健康行业从事市场准入、大客户管理或商务相关工作的经验。
Minimum of 3–5 years of experience in market access, key account management, or commercial roles within the pharmaceutical, medical device, or healthcare industry.
熟悉中国医院采购流程、产品入院决策机制及分销渠道运作。
Solid understanding of Chinese hospital procurement processes, product listing decision-making mechanisms, and distribution channel operations.
具备医院产品准入流程、招投标及医疗政策相关知识者优先。
Prior knowledge of hospital product access processes, tendering, and healthcare policies is preferred.
技能要求 / Skills
具备战略思维,出色的项目管理与利益相关方管理能力。
Strategic mindset with strong project management and stakeholder management skills.
优秀的沟通、谈判与演讲能力。
Excellent communication, negotiation, and presentation skills.
流利的英文沟通及书写能力。
Fluent in spoken and written English.
能够在矩阵式组织中有效影响他人,推动跨部门协作。
Ability to influence others and drive cross-functional collaboration in a matrix organization.
具备较强的分析能力,熟练使用微软办公软件(Excel、PowerPoint、Word)。
Strong analytical skills with proficiency in Microsoft Office (Excel, PowerPoint, Word).
主动积极,以结果为导向,能够在快节奏环境中管理多项任务。
Proactive, results-oriented, and capable of managing multiple tasks in a fast-paced environment.
可接受频繁的区域出差。
Willingness to travel frequently within the region.
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.
Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.